Do you know what a minisite design is? Or maybe you have heard other people talk about minisite design? To put it simply, minisite design is design on a web page where the purpose is to sell your product or to collect visitors’ contact info.Typically the only people who know about minisite design is Internet marketers. People outside the world of Internet marketing most likely do not know what it means. If you don’t believe me, I challenge you to ask your friends about minisite design and I can bet that they don’t know anything about it.
Sometimes people argue that you don’t need a good-looking minisite design in order to sell your product or service. They will say that you can simply use a standard HTML without any design at all. However, if you think deeply, do you really believe that website visitors will trust you when you are selling your product or service on an ugly web page? I wouldn’t believe and I strongly believe you agree with me on this point.
The same concept applies for your ultimate footer ad squeeze page. If you have a nice-looking squeeze page that is professionally designed by a pro, your opt-in rate will surely increasse. For this single reason alone, you ought to really get a minisite design done by a professional. If you have a poor minisite design yet you say to yourself – I want to own a profitable internet business, you’re wasting valuable traffic since your website won’t convert well.
Now, you may think that you want to design a minisite by yourself. My advice is NO do not do it yourself. This is especially true if you don’t know a thing about graphic design. There are 3 reasons for this. First, your design is most likely very bad. Second, you’d spend countless hours trying to design your minisite and your final design will still be very poor. You’d be a lot better spending your time to do stuff that you’re good at. Third, if you don’t do it yourself but instead hire a professional designer to do the minisite design, you will save both time and money and the design will be much, much better than yours.